1. Behavioral science foundations of consumer behavior
Author: / edited by Joel B. Cohen
Library: Central Library and Archive Center of shahid Beheshti University (Tehran)
Subject: Consumers - Addresses, essays, lectures,Motivation research (Marketing) - Addresses, essays, lectures
Classification :
658
.
834
Co-B
2. Buyer attitudes and brand choice behavior
Author: / by George S. Day
Library: Central Library and Archive Center of shahid Beheshti University (Tehran)
Subject: Consumers,Motivation research (Marketing),Branded merchandise
Classification :
658
.
83
Da-B
3. Citizen brand :
Author: Marc Gobé.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Brand name products.,Branding (Marketing),Consumers' preferences.,Motivation research (Marketing),Brand name products.,Branding (Marketing),BUSINESS & ECONOMICS-- Advertising & Promotion.,Consumers' preferences.,Motivation research (Marketing)
Classification :
HD69
.
B7
G6
2002
4. Consumer behavior
Author: Schiffman, Leon G
Library: Central Library and Information Center of Ferdowsi University of Mashhad (Khorasan Razavi)
Subject: ، Consumers,، Motivation research )Marketing(
Classification :
HF
5415
.
3
.
S29
1987
5. Consumer behavior; conceptual foundations
Author:
Library: Central Library and Document Center of Shahid Chamran University (Khuzestan)
Subject: Consumers,Motivation research (Marketing),Attitude (Psychology)
Classification :
HF5415
.
3
.
K47
6. Consumer behavior : selected readings
Author: edited by A. S. C. Ehrenberg and F. G. Pyatt
Library: Central Library and Documentation Center (Kerman)
Subject: ، Motivation research )Marketing(,، Consumers - United States
Classification :
HF
5415
.
3
.
C6
1971
7. Consumer behaviour
Author: / Gordon R. Foxall, Ahmad Jamal
Library: University of Tabriz Library, Documentation and Publication Center (East Azarbaijan)
Subject: Consumer behavior,Consumers, Attitudes,Motivation research (Marketing)
Classification :
HF5415
.
3
.
F64
8. Marketing : a behavioural analysis
Author: Peter M. Chisnall,Title
Library: Central Library of Imam Khomeini International University of Qazvin (Qazvin)
Subject: Motivation research )Marketing(,Marketing,Consumers
Classification :
HF
.
C45
5415
.
3
9. Markt psychologie; mit beitragen
Author: / von R. Bergler, ...[et al.], Hrsg, von Reinhold Bergler
Library: Central Library and Archive Center of shahid Beheshti University (Tehran)
Subject: Marketing - Research,Motivation research (Marketing),Consumers
Classification :
658
.
834
Ma
10. Perspectives on methodology in consumer research
Author: BRINBERG,DAVID
Library: Central Library of Amirkabir University of Technology (Tehran)
Subject: CONSUMERS-RESEARCH , MARKETING RESEARCH , MOTIVATION RESEARCH )MARKETING
Classification :
HF
5415
.
3
.
P464
11. Purchasing behavior and personal attributes
Author: Massy, William F
Library: Central Library and Documents Center of Al-Zahra University (Tehran)
Subject: ، Motivation research )Marketing(,، Consumers
Classification :
HF
5415
.
3
.
M3
12. The tomorrow people :
Author: Martin Raymond.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Consumer behavior.,Consumers -- Attitudes.,Motivation research (Marketing)
Classification :
HF5415
.
32
M378
9999
13. برندینگ عاطفی
Author: / مولف مارک گوبه,عنوان اصلی: Emotional branding : the new paradigm for connecting brands to people, c2009.,گوبه,Gobé
Library: Central Library and Documents Center of Tehran University (Tehran)
Subject: برندسازی (بازاریابی),Branding (Marketing),مصرفکنندگان,Consumers' preferences,انگیزش در بازاریابی ,Motivation research (Marketing), -- سلیقهها,a06,a06,a09,a09,a10,a10
Classification :
HD
۶۹
/
ب
۴۴
گ
۹ ۱۳۹۳
